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68 South Main Street, Suite A
Cranbury, NJ 08512


Positive Impact was founded in 1998 with a single mission – to be the most effective, most productive sports and entertainment consulting group in the nation. We work to enhance the image, the success, the profitability and the value of the franchises, the leagues, the facilities, the teams and the corporations that we serve. Today, Positive Impact has established itself as a proven force in the sports and entertainment industry. Building upon a known track record of success in venue management, event production, team organization, sports marketing, and communications, we are well on the way to fulfilling our mission. 


“Positive Impact Does AC” – 10.01.14

Allyson Rowe

“Positive Impact Does AC” – 10.01.14


Positive Impact S+E, a New Jersey-based sports and entertainment management and consulting firm has received a one-year extension to its agreement with the Casino Reinvestment Development Authority (CRDA) in Atlantic City, NJ.  Positive Impact was originally retained in 2013 to deliver marketing and sports and entertainment advisory services to the CRDA’s Boardwalk Hall and Convention Center.


Positive Impact is providing convention center and arena operations and management advisory services to the CRDA with the goal of delivering best practice advice to cultivate convention and event bookings and related economic S+E activity. 


The CRDA strives to promote and foster the tourism and convention industries through its management and supervision of the Tourism District, by providing capital investment funds for economic and community development projects.